LG is pulling out all the stops with their pre-MWC teasers, leaving subtlety behind. Reiterating their upcoming flagship announcement, the LG G6, they are ensuring it stays top of mind. Despite the influx of leaks including renders, prototypes, and live images, they continue to build anticipation with a series of creative posters. Each teaser highlights a unique feature of the LG G6, from intelligence to battery life. The latest teaser zeroes in on the device’s reliability.
LG G6 Teaser: Dig at Samsung – Overview
Through this teaser, LG appears to be subtly targeting Samsung and the battery-related problems that plagued the Galaxy Note 7. Following the battery issues and delays in the Galaxy S8 launch, Samsung faced significant scrutiny. LG, seizing the opportunity to capitalize on their rival’s absence, strategically aims to make an impact where it will have the most significant effect.
Having maintained a clean record regarding battery issues, LG is now enticing prospective customers by highlighting the reliability of the LG G6. In a prior report from last month, LG assured the public of the safety of the G6 batteries, emphasizing a proactive approach to safety. The latest teaser serves to present consumers with a secure and trustworthy option. The repetition of “Check, check, check” emphasizes LG’s meticulous attention to detail in ensuring not only the safety of the battery but also all aspects of the device’s production.
Given the intensified competition, brands must prioritize the quality of components as well as the accompanying software development. LG has encountered bootloop issues in the past with devices like G4, G5, V10, and V20. The launch of the LG G6 offers an opportunity for a fresh start, aiming to provide users with a device free from such concerns. In a promotional advertisement for the ‘Ideal Smartphone’, emphasizing the need for reliability and durable displays, LG plans to use Gorilla Glass 5 for screen protection. Additionally, there is speculation that LG may introduce an affordable screen replacement option for users, further enhancing the user experience.
As MWC events approach, we are eager to discover the next focus of LG’s upcoming teaser for the LG G6.
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